Blog

News and practical articles for business owners and marketing managers in the UAE from Compare PPC.

  1. Microsoft Ads and Bing Ads: what the platform covers and when to consider it

    Many buyers still search for Bing Ads. Here is what Microsoft says its advertising covers, and the questions I would ask before adding it to a plan.

  2. Snapchat ads: formats, targeting and objectives to understand before you try it

    What Snapchat says its ads can do, how its targeting works and which objectives it lists, plus the questions I would ask before testing it in the UAE.